Summary: Magento is a powerful web development platform accepted by numerous ecommerce business, globally. However, in an attempt to be quick and smart, some Magento developers make blunders that adversely affect the business and its sales.
It’s not a hidden fact that Megento, today, has emerged as an indispensable platform when it comes to ecommerce website development. The platform has been successfully powering numerous ecommerce businesses across the globe, helping them in boosting their sales, and making a great impression on the web.
While more and more online retailers are counting on Magento to build and grow their ecommerce business, Magento developers are becoming the most wanted in the industry. However, despite all the positives that Magento brings along, a Magento developer can make or break your ecommerce store. Not all Magento professionals succeed in making the best use of the platform and its features to win the targeted audience over, and skyrocket sales. And, this brings ecommerce businesses to an unpleasant end.
Here’s where the developers often go wrong, and end up with slip-ups that cost ecommerce stores a lot.
Slip-Up #1. Assigning Indiscreet Title Tags
Lacking to optimize title tags appropriately is the biggest blunder that can immediately kill your chances to get noticed. For instance, tagging Homepage title as “Home” rather than assigning a title that’s relevant and meaningful. Default titles and similar title tags for multiple pages are added slip-ups made by ecommerce stores.
Slip-Up #2. Modifying Magento Core Files
In order to build or customize a Magento store hastily, developers generally attempt to copy core files, which as a result affect the ecommerce website in the long run. If the need be, developers should first copy the required file(s) in the same directory path to the local module folder and then, modify as required.
Slip-Up #3. Testing Modules with Full Page Caching On
Many developers keep caching disabled while developing a module, and forget to enable the full page caching while testing it. Ideally, full page caching should be enabled after a module is created.
Slip-Up #4. Having Nested Collections
One of the common mistakes made by developers, especially beginners, is retrieving the complete collection of data instead of only having the files that are required.
Slip-Up #5. Loading Modules in a Loop
Another common mistake web developers make is having a collection inside a loop. This creates queries inside the loop, which ultimately slows down the performance.
These were some common mistakes made by developers while building a Magento website. However common, these slip-ups can be easily avoided by simply going through the Magento Documentation or User Guides before getting started with Magento development. Moreover, if you are in Australia, hiring an experienced Magento developer in Sydney can help you avoid any unpleasant pitfalls and generate uninterrupted sales.